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AMD CMO on Opportunities, Challenges of Using AI in Marketing
The Wall Street Journal· 5 hours agoTaylor: Our positioning was previously data-center-first, but last year we began focusing on brand...
Instant Pot Brands names new chief commercial officer
Retail Dive via Yahoo Finance· 11 hours agoLeber’s previous experience includes leading Newell brands such as Oster, Mr. Coffee and Rubbermaid....
Video Marketing Essentials: Building Strong Brands for Law Firms in the Digital Era | JD Supra
JD Supra· 17 hours agoWith the potential to engage, educate, and convert potential clients, video content can significantly enhance your firm’s online presence and reputation. This blog post will explore video < ...
Smashburger announces Thomas Prather as new chief marketing officer
Nation's Restaurant News· 1 day agoDenver-based fast-casual brand Smashburger announced Thursday the appointment of Thomas Prather as...
Council Post: Beyond The Logo: Modern Marketing With Branded Swag
Forbes· 2 days agoGone are the days when branded swag was simply a free t-shirt or tote bag handed out at trade shows....
Shuffle Board: Guess Names Rag & Bone Exec Chair, Vans Gets President
Sourcing Journal via Yahoo Finance· 4 hours agoTextiles Hyosung Andreas Puchert Spandex producer Hyosung has hired Andreas Puchert as its new...
From Visibility To Viability: Marketing As A Revenue Driver
Forbes· 19 hours agoThrough targeted campaigns, data-driven decisions, and innovative approaches, marketing can...
Scent marketing: Leveraging the sweet smell of success to foster brand loyalty
Retail Insight Network via Yahoo Finance· 4 days agoScent marketing is a powerful strategy for crafting memorable in-store experiences, harnessing the...
Rod Manley to Leave Burberry as Chief Marketing Officer at Year-end
WWD via Yahoo Finance· 13 hours agoLONDON — Burberry’s chief marketing officer Rod Manley is leaving the company later this year, a...
Can Coca-Cola Crack the Charts With Its Ambitious New Music Plan?
Billboard via Yahoo News· 6 hours agoFifty years ago, the iconic brand's jingle proclaimed "I'd like to buy the world a Coke." Now it's...