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7 B2B content distribution strategies that work
Search Engine Land· 3 weeks agoYou’ve created awesome content, but now what? Content distribution is the secret sauce that gets your hard work in front of the right eyes. And for B2B,...
Merrell CMO Wins Marketing Leader of the Year Award
Outside via Yahoo News· 2 years agoThis article originally appeared on Outside Merrell chief marketing officer Janice Tennant has been named a Marketing Leader of the Year by the Women in...
SEO and Content Marketing is the Perfect Marriage for Your Business. Here's Why.
Entrepreneur via Yahoo Finance· 2 years agoShutterstock Mention digital marketing and, within minutes, buzzwords like search engine...
Why content strategy matters most
Search Engine Land· 1 year agoA content strategy is a map that will lead you to profitable content. Here are five reasons why every business must have one. The post Why content...
How much should you budget for content?
Search Engine Land· 1 year agoAllocating a budget for content marketing must consider your brand's unique needs. Use these tips to make the process more seamless. The post How much...
How to optimize underperforming content
Search Engine Land· 1 year agoDon't let stale or lackluster content drag down your SEO performance. Learn how to find content underperformers and ways to reoptimize them. The post How...
How to successfully scale your content marketing and grow traffic
Search Engine Land· 1 year agoScaling content marketing involves having the right strategy, team and workflows in place. Here's a...
Contentstack raises $80M to grow its headless CMS platform for the enterprise
TechCrunch· 2 years agoThe market for enterprise content management systems (CMS) is steeply growing as the need to...
FEATURE-From sex workers to bakers, Twitter business users fear losses
Reuters via Yahoo Finance· 2 years agoA bi Oyewole built a thriving online business selling badges, stickers and jewellery by promoting her creations on Twitter from her home in Canada during the pandemic. Now, she fears she could ...