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Which Fashion Brands Punch Above Their Weight on Social Media — and How They Do It
The Business of Fashion· 5 hours agoToday, a large following on social media does not necessarily offer brands a shortcut to driving the...
How creative commerce drives brand growth, from big ideas to the bottom line
Ad Age· 6 days agoMarketers often face tension when choosing whether a campaign should be creatively buzzworthy or fiercely sales driven. The changing marketplace offers ...
Designit Wins Media, Creative AOR For Zipfizz
MediaPost· 3 days agoIt’s the first AOR relationship for the 21-year-old brand, which made the appointment as part of its effort to redefine its brand presence and expand market reach. Designit will develop a brand ...
Creative 100: Agency Creative Leaders
AdWeek· 4 days agoBuilding an agency: Avinash Baliga joined Tombras from Maximum Effort, where he worked on campaigns for Mint Mobile, Weight Watchers, Bolt Financial and...
How the Middle East Became the Latest ‘Gold Rush’ in Marketing
The Wall Street Journal· 5 hours agoFour years ago, Saudi Arabia made up a small proportion of business at Lightblue, a creative...
Law enforcement leaders discuss policing challenges, from social media to juvenile crime
Delmarva Now | The Daily Times via Yahoo News· 4 days agoDiMartino added Virginia has seen similar upticks in juvenile crime. "What we're seeing is social...
Pinterest unveils new AI advertising tools - Mobile Marketing Magazine
MobileMarketing· 4 hours agoPinterest has launched a range of new features for advertisers, aimed at enhancing campaign performance via advanced AI-driven tools. As part of the new additions, the < ...
Creative 100: Honoring the Most Innovative Talent Across Advertising, TV, Visual Art and More
AdWeek· 4 days agoADWEEK’s annual Creative 100 list honors the most innovative and inspiring creative talent across advertising, marketing, social media ...
Job: Vice President, Marketing
ABC 7 Chicago· 7 days agoABC7 Chicago is seeking a strategic creative executive who understands how a media brand interacts with audiences anywhere and anytime.
WATCH: EE tackles online hate in new Euros campaign - Mobile Marketing Magazine
MobileMarketing· 4 hours agoEE has launched a multi-million-pound campaign highlighting all forms of online and offline hate. The campaign, which debuted during Friday’s [14 June 2024 ...