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Ex-HubSpot exec builds an AI-powered CRM that learns for you, with $4M seed led by Sequoia |...
TechCrunch· 2 days agoChristopher O’Donnell has hobbies. Which is why three years after leaving HubSpot, he built Day.ai,...
Return on Investment (ROI): Measuring Marketing Effectiveness | JD Supra
JD Supra· 1 day agoDo you know how effective this marketing tactic is? Especially in professional services, most clients’ hiring decisions are based on a combination of factors, so it can be ...
General Motors overhauls its agency roster—behind the decision
Ad Age· 1 day agoThe decision concludes a review that began in January under Global Senior VP and Chief Marketing Officer Norm de Greve, a former CVS marketer who started at GM last July.
AI Lead Scoring: Drive Revenue with Intelligent Automation
eWeek· 1 day agoCan AI lead scoring improve your lead management efficiency? Explore the benefits of intelligent...
Here's Why Salesforce.com (CRM) is a Strong Growth Stock
Zacks· 5 days agoIt doesn't matter your age or experience: taking full advantage of the stock market and investing with confidence are common goals for all investors. Luckily, Zacks Premium offers several different ...
Best Free Accounting Software for Small Businesses of 2024 - NerdWallet
Nerdwallet· 3 days agoConsider it if you’re a small business with simple accounting needs that are generally concentrated...
Razorfish R-Index Turns Consumer Data Silos Into Strategic Insights
Search Engine Journal· 4 days agoRazorfish launched a new technology called R-Index that measures disparate online and offline customer interactions (including for paid and owned interactions) and generates prescriptive insights ...
Building A Lead Generation Plan
Search Engine Journal· 3 days agoThis is an excerpt from the B2B Lead Generation ebook, which draws on SEJ’s internal expertise in delivering leads across multiple media types. You must communicate with leads correctly to provide ...
B2B Ecommerce Gold Rush: Is Your Business Ready?
CMSWire· 4 days agoB2B ecommerce is rapidly growing, offering businesses a competitive advantage. Streamline complex sales. Effective B2B ecommerce simplifies complex...
EXCLUSIVE: In His First Interview as Bloomingdale’s CEO, Olivier Bron Shares His Vision for Change
WWD via Yahoo Finance· 4 days agoAfter joining Bloomingdale's seven months ago, Bron spells out growth opportunities, applying...