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8 Ways to Use AI for Lead Generation: Strategies and Tools
eWeek· 1 hour agoArtificial intelligence (AI) and lead generation are a highly effective combination, as they give businesses unprecedented capabilities to enhance their marketing efforts ...
Big, Huge, Golf: How Trump’s Lawyers Used The Trial To Flatter Him
TPM via Yahoo News· 6 hours agoTrump’s responses throughout all of this were fairly tepid. He kept his eyes closed through intense...
Interview: Persado’s Lisa Spira on how banks can use GenAI to personalise marketing and appeal to...
Retail Banker International via Yahoo Finance· 6 days agoToo many banks have not yet realised the financial power of Gen Z. As Lisa Spira, VP of Content...
‘He doesn’t make his clothes for women who look like us’: Did the founder of Lululemon say he didn’t...
The Daily Dot· 8 hours agoAthleisure brand Lululemon has faced its fair share of race-based controversies, a number of them...
ChatGPT, Google, and Meta Want to Own Your Next Trip
Skift· 8 hours agoOpenAI, Google, and Meta each released updated AI models this spring. Each of them used travel-related examples to show how they want users to adopt...
Snap eyes growth as TikTok faces uncertain future in the U.S.
Digiday· 21 hours ago“Now, with the TikTok uncertainty, people are looking for, ‘Where are other places that maybe I haven’t invested as much of my time’,” said Patrick Harris, president of the Americas at Snap.
Why Exverus' head of strategy is marrying performance with brand in programmatic
Digiday· 4 days ago“Where the industry is going, what we’re seeing from all of our marketing clients is that they’re...
How AI Admissions Recruiters Will Transform Enrollment
Forbes· 3 days agoThe rise of the AI recruiter represents a new epoch for strategic enrollment management...parents,...
Following ad business overhaul, Snap will ramp up investments in AI and machine learning
The Drum· 3 days agoThe new investments will reportedly be aimed in part at building a more dynamic and entertaining...
Vermont’s data privacy law sparks state lawmaker alliance against tech lobbyists
Politico via Yahoo News· 5 days agoState lawmakers from Maine to Oklahoma say the lessons they learned from battling industry over...