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Google Ads launches Cross-Media Reach Measurement for video campaigns
Search Engine Land· 1 hour agoA new Google Ads tool – Cross-Media Reach Measurement – lets advertisers measure deduplicated,...
GA4 Update Brings Alignment With Google Ads Targeting
Search Engine Journal· 2 hours agoGoogle announced an update to the advertising section within Google Analytics 4 (GA4). The...
Boost Your Law Firm’s Local Visibility with Google Local Services Ads on Google Maps | JD Supra
JD Supra· 11 hours agoTraditional Google Ads have long been a staple in online advertising, but now there’s a new game-changer in town. Google’s Local Services Ads (LSA) on Google Maps are here, and they’re poised ...
Google tightens EU consent rules for Customer Match ads
Search Engine Land· 23 hours agoGoogle Ads is updating its EU user consent policy, affecting advertisers using Customer Match lists...
Google Ads To Bring Automatically Created Assets To Ad Level
Search Engine Roundtable· 1 day agoThere are reports that a change is coming to Google Ads ACA, Automatically Created Assets, that will...
Mastering AI-Powered PPC Bid Strategies: A Guide To Maximizing Performance
Search Engine Journal· 1 day agoWhen I first started in Google Ads, the only bidding strategy available was “Max CPC” bidding, meaning everything was manual. Nowadays, there are many AI-powered bidding strategies to fit your ...
Accurate tracking data: The key to optimal ad performance
Search Engine Land· 1 day agoIn the early days of digital advertising, it was pretty straightforward. Put in some keywords, set...
7 LinkedIn Ad settings and tactics you didn’t know you needed
Search Engine Land· 6 hours agoLinkedIn Advertising presents marketers with new and exciting opportunities to reach target...
5 Best First Jobs for Remote Work That Will Help You Reach the Upper Middle Class
GOBankingRates via Yahoo Finance· 1 day agoRemote work has seen extraordinary growth over the past decade, bringing many diverse opportunities...
Scammers have launched a fake Olympics 2024 ticket website — don't fall victim, here's what to know
TechRadar via Yahoo News· 7 days agoCredit: Antonio Borga/Anadolu Agency/Getty Images Hackers are trying to take advantage of people...