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Uber expands Journey Ads to programmatic buyers across Rides app
Marketing Dive· 7 days agoThe expansion includes a partnership with Google Ad Manager and allows programmatic buyers in the U.S. and global markets to leverage ...
How To Reduce Wasted Ad Budget: The Hidden Cost of Close Variants
Search Engine Journal· 1 day agoAs managers of paid media, one question drives us all: “How do I improve paid ad performance?”. Given that our study found close variant search terms perform ...
Google's latest Android 15 beta simplifies passkey usage and improves stability
Pocket-lint· 12 hours agoGoogle has released the third developer preview of Android 15. Like the first and second previews,...
Google Ads phasing out card payments
Search Engine Land· 5 days agoGoogle Ads via credit or debit card by July 31 or face account suspension. The big picture. The move is part of Google’s effort to steer high-spend...
7 tips for conducting Google Ads audits
Search Engine Land· 2 days agoExamining ad groups with worse-than-average performance, a large number of keywords, or just clicking through some of the most valuable ad groups and...
Chrome's About page makes the case for a free, ad-supported web
9to5Google· 1 day agoGoogle has now added a new “Get the most out of Chrome” section that shows three explainer-esque articles. In “Chrome makes the web work better for you,” Google< ...
Daily Search Forum Recap: June 19, 2024
Search Engine Roundtable· 16 hours agoHere is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google posted its FAQs on ...
Tegna Hires NBCU, Google Alum Mike Steib as CEO
Variety via AOL· 3 days agoTV station group Tegna announced that Michael Steib, a former NBCUniversal and Google exec, will succeed David Lougee as president and CEO. Steib, 48,...
Oracle is shutting down its once-$2B advertising business
The Register· 6 days agoAnalysis Oracle Advertising is shutting down, CEO Safra Catz said during the database goliath's...
Summerfield fills role amid staffing struggle
WFMY News 2 Greensboro· 2 days agoThe entire town staff resigned last month because they felt the town council mistreated the now-former town manager.
