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Ask A PPC: Why Have My Google Ads Not Got Any Impressions?
Search Engine Journal· 21 hours agoWhy Doesn’t A Google Entity Have Impressions? The biggest reason is low search volume. If you’re...
Beware of anti-SEO studies that misguide your marketing strategy
Search Engine Land· 2 days agoA recent case study I wrote for Search Engine Land about the ebikes category illustrates this. The ...
Something Weird Is Going On In Google's SERPs
Search Engine Journal· 3 days agoPeople are always complaining that there’s something wrong with Google’s search results but what’s going on with search results for queries with the acronym “SEO” is in a ...
Horizon Media Found Predictive Contextual Targeting For Automotive
MediaPost· 2 days agoMegan Gavin, VP of digital at Horizon Media, found predictive ad targeting and audiences as a way to support the agency’s clients. “We have been leaning more into contextual targeting as cookies ...
Council Post: The Top Search Engine Marketing Trends To Watch
Forbes· 3 days agoSearch engine marketing (SEM) is still a key element for increasing visibility and engagement in a...
Google: Can 10 Pages Impact Sitewide Rankings?
Search Engine Journal· 4 days agoGoogle’s John Mueller answered a question about sitewide impacts on a site with ten pages that lost rankings in the March/April 2024 Core Update then subsequently experienced ...
10 Tips On How To Rock A Small PPC Budget
Search Engine Journal· 4 days agoMany advertisers have a tight budget for pay-per-click (PPC) advertising, making it challenging to maximize results. One of the first questions that...
Yahoo News gets smarter with AI-powered makeover
PhoneArena· 11 hours agoYahoo News has recently unveiled a significant update to its news app, incorporating artificial intelligence (AI) to enhance the user experience. This revamp comes after Yahoo's acquisition ...
Grow your startup with this SEO and growth hacking bundle, now $25
BleepingComputer· 3 days agoThe Complete Google SEO & Growth Hacking Bundle can help you master this process, with seven courses covering key marketing skills. The included training is worth $77, but ...
Dispelling the Misconceptions of SEO: How Businesses Can Better Leverage This Technical Advantage
International Business Times· 3 days agoSearch engine optimization (SEO) is an essential element of a well-rounded marketing strategy. Most businesses usually invest at least 10% of their annual marketing budget into this strategy ...
