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    • 4 new rules for PPC ad creative

      4 new rules for PPC ad creative

      Search Engine Land· 1 year ago

      Aside from audience targeting and bid optimization, here's how advertisers can leverage machine learning to enhance the creative process. The post 4 new...

    • This day in search marketing history: March 12

      Search Engine Land· 1 year ago

      Go inside a Google search quality meeting, plus: Google core search ranking algorithm update, how Google prices and ranks ads and more. The post This day in search marketing history: March 12 appeared first on Search Engine Land.