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Crypto sponsorships boom in NBA, up 6,400% this season: IEG
Yahoo Finance· 2 years agoCrypto brands led the NBA’s latest leg up in sponsorship revenue, according to new data from IEG’s...
MLB Sponsor Revenue Hits $1.2B Ahead of Jersey Patch Boom
Sportico via Yahoo Sports· 2 years agoMajor League Baseball and its 30 teams generated an estimated $1.19 billion in sponsorship revenue...
NBA Sponsor Revenue Hits Record $1.64 Billion With Crypto Influx
Sportico via Yahoo Sports· 2 years agoThe NBA Finals tip off Thursday with a marquee matchup for league executives, as the Boston Celtics...
How Crypto Deals Led The NBA To Reach A Record High In Sponsorship Revenue Of $1.6B, Report Says
AfroTech via Yahoo News· 2 years agoThe NBA has been greatly benefiting from cryptocurrency’s influence as of late. According to CNBC, a...
Crypto: The sports marketing fallout from the ‘fastest arms race we’ve seen'
Yahoo Finance via AOL· 2 years agoThe cryptocurrency crash has weighed down investors, exchanges, and now the sports industry. Once...
Crypto Sponsorship Cools as Industry and Leagues Plan for 2.0
Sportico via Yahoo Sports· 2 years agoLast year when the Portland Trail Blazers announced their jersey-patch deal with StormX, a crypto...
NBA posts record season for sponsorship revenue
Deseret News via Yahoo Sports· 7 months agoThe NBA posted a record $1.66 billion in revenue last season. What company is on the Utah Jazz jersey patch? Technology and cryptocurrency companies were...
Visa auctions 5 historic goals as NFTs ahead of World Cup
Yahoo Finance· 2 years agoTo commemorate the World Cup in Doha, Qatar later this month, Visa — one of FIFA's official sponsors...
Crypto Winter Chills Industry Spending on Big-Ticket Sports Sponsorships
PYMNTS via Yahoo Finance· 2 years agoDoes cryptocurrency have the cachet to take on the likes of Anheuser-Busch, Pepsico, Nike,...
Women's Soccer Scores Two Major Goals in Two Different Continents
Motley Fool· 2 years agoFor more crisp and insightful business and economic news, subscribe to The Daily Upside newsletter....