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PayPal is launching an ad sales business based on user behavior data
TechRadar· 6 days agoPayPal has announced plans to launch a new advertising platform that it hopes will add to the...
PayPal plans an ad network built off your purchase history
The Register· 7 days agoPayPal will use data from billions of customer transactions to supercharge its nascent ad business....
PayPal Builds Ad Business On Consumer Data
MediaPost· 5 days agoData on millions of PayPal users should boost its new advertising business run by Mark Grether, who formerly led Uber’s advertising group. Grether joined ...
PayPal is tracking what you buy — and plans to make big bucks off it
The Independent via Yahoo News· 7 days agoSeveral high-profile leadership appointments will support the new advertising business platform,...
PayPal launching ad network fueled by user purchase data
Search Engine Land· 6 days agoKey hires. Mark Grether, formerly head of Uber’s ad business, hired as SVP/GM of PayPal’s new PayPal...
PayPal hires ex-Uber VP to head up new ad business - Mobile Marketing Magazine
MobileMarketing· 4 days agoPayPal has named former Uber Advertising Vice President and General Manager Mark Grether to lead its new advertising platform. Grether has over 20 years ...
PayPal maintains Peerperform stock rating from Wolfe Research amid ad business launch By...
Investing.com· 7 days agoThe payment giant has appointed Mark Grether, the former head of Uber (NYSE:UBER)'s advertising...
PayPal Is Planning an Ad Business Using Data on Its Millions of Shoppers - Slashdot
Slashdot· 7 days agoPayPal has hired Mark Grether, who formerly led Uber's advertising business, to lead the effort as senior vice president and general manager of its newly-created ...
PayPal maintains shares target from JMP amid new ad platform launch By Investing.com
Investing.com· 6 days agoOn Wednesday, JMP Securities maintained a positive stance on PayPal Holdings Inc . The firm's...
PayPal Stock Is Rising. The New Ad Platform Includes AI, and Is Taking Shape.
Barrons.com· 7 days agoThough aspirations didn’t move the dial, seeing plans in action seems to be, with the stock rising...