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Council Post: Creating A Marketing Analytics Strategy? 17 Challenges To Overcome
Forbes· 5 days agoWhile collecting vast amounts of marketing data can be a hurdle in itself, many obstacles can...
AI for Email Marketing: Mastering Personalization for Maximum Impact
eWeek· 13 hours agoAI refines email marketing by understanding customer behavior and preferences, creating more...
Experian and Virgin Money form partnership
Electronic Payments via Yahoo Finance· 3 hours agoThe partnership will see Virgin Money use Experian’s full breadth of services including credit and lending, fraud prevention,analytics, governance, and...
Vocable AI introduces instant content strategy and planning with a single click
VentureBeat· 7 hours agoWhere many growing businesses struggle is in sustaining this pace, getting bogged down by the overwhelming processes of conventional content marketing. Vocable AI, an integrated ...
How YouTube became a TV powerhouse and how much ad revenue it makes
Business Insider via Yahoo News· 5 hours agoBut in doing so, they're playing on a platform whose rules they can't control. Read how a new...
Accurate tracking data: The key to optimal ad performance
Search Engine Land· 12 hours agoOrganizations need to minimize inaccuracy to help ensure that the data that passes back to the ad ...
OuterBox Announces Acquisition of TopSpot, Creating a Top Independent Marketing Agency in the US
Digital Journal· 6 days ago-based team of 240. Its flagship services include paid search marketing , search engine optimization , conversion rate optimization , email marketing and ...
Lovelytics Wins Databricks Partner of the Year Award for Emerging Business
The Yuma Sun· 5 days agoThis recognition underscores their commitment to leveraging Databricks' cutting-edge platform to drive digital transformation and deliver exceptional value to our clients.
Strength of Northwest Arkansas retail data analytics propelling industry growth | Northwest Arkansas...
Northwest Arkansas Democrat Gazette· 2 days agoNorthwest Arkansas has emerged as one of the nation's centers in retail data analytics, where firms...
Amazon Ads in 2024: Maximizing Sponsored Brands campaigns
Search Engine Land· 4 days agoMarketing Cloud allows you to create a more holistic marketing strategy. Leverage the data and ...