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Google Analytics Adds User Conversion Rate Metrics
Search Engine Journal· 5 hours agoGoogle has updated its popular Google Analytics platform with two new metrics for measuring user conversions. The new “User Key Event Rate” and “Session...
10 High-Paying Remote Jobs In Digital Marketing Hiring Now In 2024
Forbes· 15 hours agoThe share of professional jobs within the sector which are classified as remote or hybrid remote,...
ANA bows new cross-media measurement unit, Aquila
Marketing Dive via Yahoo Finance· 9 hours agoDas is also the marketer chair of the founder’s coalition of the CMM initiative. According to MediaPost, Aquila will be established as a for-profit...
Sapience Analytics Recognized as Major Contender in Everest Group’s First People Analytics Platforms...
Digital Journal· 6 days agoSapience Analytics delivers a workforce analytics platform that includes automated workforce data collection, data integration and orchestration ...
Yext to Expand Digital Marketing Platform With Hearsay Systems Acquisition
PYMNTS.com· 7 days agoYext plans to acquire Hearsay Systems, saying the move will create a single digital marketing ...
Lepide Secures Investment from Foresight Group to Enhance Data Security Platform Market
Benzinga· 1 hour agoLepide, a leading company in data security, announced today that it has secured its first round of investment from Foresight Group, a prominent investment firm. This investment marks a significant ...
Can platform-wide AI ever fit into enterprise security?
The Register· 12 hours agoMicrosoft rowed back a lot on Recall, while Elon Musk simply hates the Apple stuff. This iteration...
AI-powered marketing: Top 10 AI tools to accelerate growth in 2024
Digital Journal· 4 days agoArtificial intelligence is transforming marketing faster than you can say “machine learning”
Dispel Zero Trust Access Wins Best of Show at Interop Tokyo 2024
Digital Journal· 9 hours agoThe newest, fastest-growing and most disruptive newswire available today. More from ACCESSWIRE Free-Web-Analytics Unveils Comprehensive SaaS Platform for ...
Hi Marley Welcomes Kim Gallagher Johnson as Senior Vice President, Customer
Digital Journal· 7 hours agoAbout Hi Marley Hi Marley is the first intelligent conversational platform built for P&C insurance and powered by SMS. Designed by insurance professionals, Hi Marley...for ...