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Oracle is shutting down its once-$2B advertising business
The Register· 5 days agoAnalysis Oracle Advertising is shutting down, CEO Safra Catz said during the database goliath's...
Hardware is Wall Street's new favorite bet
Business Insider via Yahoo News· 1 day agoLions ad festival kicks off this week, and AI is on everyone's minds. Businesses are exploring how they can use the tech to automate ad campaigns and for...
Is Google A Buy Amid Expected Boom In Free Cash Flow Growth?
Investor's Business Daily· 7 hours agoWhile capital spending is trending up, Bank of America forecasts that Google's free cash flow will...
At Cannes, the ad industry contemplates its AI future with a mix of hope and fear
Fortune· 3 hours agoAt Cannes, many of the world’s biggest agencies—WPP, Publicis, Havas, and Dentsu—announced plans to use AI. AI may let brands bypass them entirely and use AI to design their own campaigns ...
Hackers Hit Company Behind Tile Tracker, Steal Customer Data
PC Magazine· 5 days agoMobile tracker company Tile was hit by a cyberattack that compromised private customer data. Chris Hulls, CEO of Tile parent company Life 360, confirms that it's dealing with a "criminal extortion ...
Did You Know Premium Games Can Contain Advertising? 3 Annoying Examples
MakeUseOf· 5 days agoEA's proposed plans to add advertising to premium games have attracted backlash, with ads usually...
Ipsos wins ANA B2 award for The Path insights series
FOX 23 News Albany· 4 days agoIpsos, one of the world's leading market research companies, was awarded a bronze prize at the 2024 ANA B2 Awards for The Path, the community it created to connect today's insights and analytics ...
How Do Brands Tell Authentic Stories In The Age Of AI?
Forbes· 14 hours agoAs marketing and agency leaders gather at the annual Cannes Lions in the south of France this week,...
How AI Is Revolutionizing Retail: Exclusive Insights From An Industry Expert
Forbes· 6 days agoMy collaboration with Mike Edmonds, a seasoned retail expert and Senior Strategist for Worldwide...
$837 Million Lawsuit Accuses Valve's Steam of Overcharging PC Gamers
PC Magazine· 5 days agoThe legal action comes from Vicki Shotbolt, a children's digital rights activist who launched a campaign in the UK calling on local gamers to support what amounts to a class-action ...
