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National TV Ad Revenue Forecast To Sink 2.7% In 2024
MediaPost· 4 days agoLinear national TV ad revenue from broadcast and cable TV networks will sink 2.7% to $27.5 billion this year, according to MoffettNathanson estimates, despite strong Summer Olympic and political ad spending.
Prime Video AVOD To Grow 133% Due To Rising CTV Ad Volume
MediaPost· 6 days agoLooking broadly at all AVOD business -- major brand streamers and smaller platforms -- MoffettNathanson Research sees a rise in revenues of 33% in 2024.
Tubi's meteoric rise: How a free streaming service is outpacing the competition
Rolling Out· 5 hours agoStreaming services across the board have been raising their subscription prices, and now Tubi, a...
DirecTV Turns 30: Colorful History, Questions About the Future
Next TV via Yahoo Finance· 12 hours agoIt also gave up NFL Sunday Ticket. DirecTV chief operating officer...as streaming takes over the TV...
Mark Zuckerberg’s ‘year of efficiency’ at Meta has spread to the company’s upper ranks and...
Fortune via Yahoo Finance· 4 days agoZuckerberg’s risk in making the major job cuts has been rewarded by investors over the past year....
Here's what's next for Paramount after Skydance deal is stopped in its tracks
CNBC· 5 days agoParamount, like many of its peers, is grappling with how to make streaming a profitable business as...
Chaos at Paramount: An Uncertain Future Looms After Shari Redstone Pulls the Plug on Skydance |...
The Wrap via Yahoo News· 6 days agoSkydance is furious, executives are confused and Wall Street is exhausted as Redstone has made a...
Paramount's parent has reportedly ended merger talks with Skydance. What now?
Morningstar· 6 days agoShares of Paramount Global slid on Tuesday following reports that Shari Redstone's National Amusements - Paramount's (PARA) controlling company - had scrapped merger talks between the media ...
Shari Redstone’s National Amusements Says It Has Ended Talks With Skydance About Paramount Merger
Variety via AOL· 6 days agoAfter more than six months of on-again-off-again talks, Shari Redstone has ended negotiations with...
As streaming becomes more expensive, Tubi cashes in on the value of free
LA Times via Yahoo News· 5 days agoSubscription prices for Netflix, Disney+, Max and Peacock have crept up in the last year, and more...
