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How Barbie generated neon pink buzz — and $1 billion
Deseret News via Yahoo News· 10 months agoMargot Robbie as Barbie in “Barbie.” | Warner Bros. Pictures The smash hit “Barbie” recently crossed the $1 billion box-office line, joining the ranks of...
We’re Ignoring the Real Reason Barbie Might Dominate the Box Office
Time via Yahoo News· 11 months agoMargot Robbie as Barbie Credit - Courtesy Warner Bros. Pictures Barbenheimer is nearly upon us. On...
Behind ‘Operation Barbie Summer’: How Warner Bros. Created a $162 Million Box Office Triumph
The Wrap via Yahoo News· 10 months agoWarner used all its resources -- including those from its Discovery merger -- to sell Greta Gerwig's...