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Here's Why Magnite Stock Is Jumping Today
The Motley Fool via AOL· 6 days agoShares of supply-side digital advertising platform Magnite (NASDAQ: MGNI) jumped higher on Friday after a prominent analyst recommended buying the stock ...
5 Essential Tools For Financial Advertisers In 2024
Benzinga· 2 days agoNavigating the ever-evolving landscape of financial advertising requires a deft touch and the latest tech-savvy tools. From the razor-sharp precision of...
Marketers take drastic measures as ad tech snafus erupt
Digiday· 4 hours agoPlenty of marketers still don’t know — or care — how their money flows through ad tech.
Study: Digital Media Ad Spend Grew 18% in Q1 '24
TV Technology via Yahoo Finance· 6 days agoThat marked the biggest quarterly growth since Q1 2022, Guideline reported. Guideline measures advertising spend and pricing data by capturing actual...
How Advertising Broke the World
Wired News· 10 hours agoTrevor will then go through a series of screens offering an array of choices for where, how, and when the ad will appear. The most important and...
New Opportunities for CPG Brand Marketers to Reach and Engage Small Store Audiences By Kristy Day
Digital Journal· 5 days agoBrands that have established a presence within national retail locations can expand beyond the confines of their traditional marketplaces and reach new audiences that frequent the same retail ...
Beyond performance: how marketers can realize total commerce success
The Drum· 2 days agoFrom a marketing or advertising perspective, I think of commerce as the act of driving or...
Craig Hallum Lowers Digital Turbine (NASDAQ:APPS) Price Target to $5.00
ETF DAILY NEWS· 23 hours agoDigital Turbine (NASDAQ:APPS – Get Free Report) had its price objective dropped by Craig Hallum from $10.00 to $5.00 in a research report issued to clients and investors on Wednesday, Briefing.com ...
Beyond Spots & Dots Founder Melanie Querry Named to Marquis Who's Who
Digital Journal· 16 hours agoThis list, a beacon of recognition since 1898, showcases the achievements of individuals across diverse fields such as politics, business, medicine, law, and entertainment. Querry's inclusion ...
What is purchase intent? | Definition from TechTarget
SearchSecurity.com· 2 days agoPurchase intent is the probability a consumer will buy a product/service. Learn how companies evaluate and strategically use it and explore challenges.
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