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5 Essential Tools For Financial Advertisers In 2024
Benzinga· 1 day agoNavigating the ever-evolving landscape of financial advertising requires a deft touch and the latest tech-savvy tools. From the razor-sharp precision of...
Small Business - The Brewton Standard | The Brewton Standard
The Brewton Standard· 7 days agoLONDON, May 22, 2024 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the Q1 2024 Global Desktop & Mobile Web Invalid Traffic Benchmark Report, analyzing
Beyond performance: how marketers can realize total commerce success
The Drum· 1 day agoFrom a marketing or advertising perspective, I think of commerce as the act of driving or...
Street calls of the week: Upgrades for Micron, Magnite and GoodRx Holdings
Investing.com· 4 days agoHere is your Pro Recap of the top takeaways from Wall Street analysts for the past week: upgrades...
Using curation technology to drive more relevant content in an era of critical consumers
The Drum· 6 days agoContextual and curation are the next power couple that advertisers and publishers can lean on to...
4 key ways independent agencies can take advantage of convergent TV
Ad Age· 5 days agoAs media changes, so do advertisers’ needs, and brands still rightfully turn to their agencies to guide them through the present and into the future. This is hard even for major holding companies ...
Netflix Will Wean Itself Off Microsoft's Adtech By 2025
AdWeek· 6 days agoNetflix will stop using Microsoft’s adtech to power its digital ad serving, a source familiar with...
The Trade Desk's 'premium internet' shift stirs concerns among publishers over ad dollar allocation
Digiday· 2 days agoIt wasn’t a new claim from Green, but it had definitely been spiced up with a fresh twist —...
Industry headwinds are Amazon tailwinds: How the retail juggernaut just keeps growing
The Drum· 1 day agoIndeed, according to Emarketer, in the UK, retail media ad spending growth is set to outstrip any...
Direct Digital Holdings Announces Receipt of Expected Delinquency Notification Letter From Nasdaq...
NBC 17 Raleigh· 5 days agoToday, Direct Digital Holdings, Inc. (the "Company") reported that the Company received an expected delinquency notification letter (the "Notice") from the Listing Qualifications Department ...