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The Washington Post looks to remake its identity
Semafor via Yahoo News· 9 hours agoA brand campaign may force the Post to focus. But in the meantime, Lewis is defending his own brand as the New York Times, NPR, and other outlets dig...
Governor issues his own order on outside PR: 'It's wasteful and we're putting a stop to it.'
The Oklahoman via Yahoo News· 2 days agoA $50,000 contract between the agency and Precision Outreach, signed Jan. 3, includes the production...
What to do if you lose your SEO job: The emergency handbook
Search Engine Land· 4 days agoFor example, my list would look like this: Website building SEO Social media marketing Newsletter...
Don’t Forget to Like, Subscribe and Vote: Biden’s Rocky Influencer Courtship
New York Times· 3 days agoOn a Friday afternoon in late April, President Biden brought celebrities and elite social media...
Managing Your Business’s Reputation Online - Cascade Business News
Cascade Business News· 7 days agoOne element of their brand that business owners often overlook is its reputation. A brand’s reputation is separate from its marketing messages but can have just as large of ...
Council Post: The Expert's Toolkit: Essential PR Strategies Every Thought Leader Should Know About
Forbes· 5 days agoPublic relations (PR) might seem like a private club reserved for the Samantha Joneses of the world, but anyone can become a PR pro with the right tools. Of course, you still need a solid strategy ...
If you want marketing to work, stop half-assing it
The Drum· 4 days agoThe reality is: we know brand marketing works when it’s done well. According to McKinsey’s research, “CEOs who place marketing at the core of their...
Creative 100: Honoring the Most Innovative Talent Across Advertising, TV, Visual Art and More
AdWeek· 4 days agoADWEEK’s annual Creative 100 list honors the most innovative and inspiring creative talent across advertising, marketing, social media, TV and streaming ...
The Most Profitable Business to Start from Home in 2024
Insider Monkey via Yahoo Finance· 4 days agoWe recently compiled a list of the 12 Most Profitable Businesses to Start from Home in 2024 and in...
What is Digital Profiling? | Definition from TechTarget
SearchSecurity.com· 6 days agoLearn about digital profiling, which gathers and analyzes data about an individual that exists online. Explore how it is used and privacy/ethical concerns.