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Everything You Need To Know About The Poppi Lawsuit
Spoon University· 57 minutes agoA new lawsuit alleges that Poppi, an Austin-based trendy beverage brand boasting low-sugar content and fibers for gut health, is misleading consumers with its marketing. Here's ...
How Generative AI Personalization Transforms Marketing
eWeek· 50 minutes agoPersonalization in marketing refers to strategically adapting campaigns and customer interactions...
The trendy prebiotic soda touted by A-listers is misleading consumers, according to a new lawsuit
Business Insider via Yahoo News· 2 days ago-listers, contains prebiotics for gut health and low sugar content. A new class action lawsuit...
How Influencer Cartels Manipulate Social Media: Fraudulent Behaviour Hidden in Plain Sight | naked...
Naked Capitalism· 10 hours agoInfluencer cartels can improve consumer welfare if they expand social media engagement to the target audience, but reduce welfare if they divert engagement to less relevant ...
Council Post: Make Waves: Five Successful Small Business Marketing Campaigns
Forbes· 16 hours agoFrom my time assisting startups, I'd like to explore five illustrative marketing campaigns that...
Poppi faces lawsuit from consumer who questions its gut health claims
McComb Enterprise-Journal· 52 minutes agoPopular soda brand Poppi is facing a class-action lawsuit filed by a consumer who says its products don’t improve gut health as much as their marketing suggests.
Frederik Bussler Accepted into Fast Company Executive Board
Digital Journal· 9 hours agoI look forward to contributing my marketing expertise to the community discussions and learning from my esteemed peers to further enhance the innovative strategies and results ...
Byte-Sized AI: LVMH’s Extended Partnership With Alibaba, Google’s New AI Tools for Marketing
Sourcing Journal via Yahoo News· 2 hours agoIn addition to Product Studio, which seems to...Google’s vice president of merchant shopping, said...
How to take advantage of e-commerce for retail businesses
Rolling Out· 7 hours agoIn today's digital age, e-commerce has become an indispensable tool for retail businesses looking to...
Austin-based soda brand sued over claims that drink improves gut health
KVUE-TV Austin· 2 hours agoPoppi is one of dozens of brands to explode on the scene as a growing trend of functional beverages....