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Cookie shop owner calls out ‘beginner’ influencers asking for free products: ‘I see you don’t follow...
Today· 1 hour agoThe owner of a New York-based cookie company is going viral after calling out a “beginner influencer...
As indie influencer shop Ykone enters the UK, can it take on the networks?
The Drum· 1 day agoClearly, some influencer shops are enjoying their independence. You can count in that number agencies like Ykone, the French-founded influencer
Key metrics for evaluating influencer marketing campaigns in Saudi Arabia
Gulf Business· 3 days agoWith a large and active social media user base, KSA offers great potential for influencer...
How influencer agencies vet and navigate past fake influencers and followers
Digiday· 2 days agoIn 2021, 49% of all Instagram influencers worldwide had used fake followers at some point, per analytics platform HypeAuditor. More than anything, agencies say it is important ...
Forbes Launches First Creator Upfront With Walmart
AdWeek· 1 day agoThe two-day event will give 20 to 25 creators an opportunity to pitch marketers and agency executives on their value as potential brand partners, according to Forbes assistant ...
Rocket Companies Picks Mirimar as Creative Agency of Record
AdWeek· 6 hours agoRocket Companies has chosen Mirimar as its creative agency of record as it moves forward with an...
FORTUNE Marketing Secures 'Best Multilingual Influencer Content Strategy' at the Netty Awards
Digital Journal· 7 days agoFor more information, visit https://fortunemarketing.com . About the...Awards celebrate achievements in Design, Social Media, Influencers & Creators, Web, Advertising & PR ...
Creative 100: Agency Creative Leaders
AdWeek· 9 hours agoBuilding an agency: Avinash Baliga joined Tombras from Maximum Effort, where he worked on campaigns for Mint Mobile, Weight Watchers, Bolt Financial and...
How BodyArmor’s CMO is playing catch-up in the crowded hydration market
Marketing Dive via Yahoo Finance· 1 day agoSoccer and a range of publishers and influencers. “One of the biggest challenges that I had when I...
Council Post: 15 Aspects Of Marketing New Business Owners Put Too Much Focus On
Forbes· 14 hours agoAs a new business owner, it’s easy to get excited about every aspect of running your business....