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Key ad platform updates of 2024 (so far): A B2B marketer’s review
Search Engine Land· 3 hours agoBudget pacing insights: Advertisers can use this to examine real-time spend tracking and see...
TV Real Festival Showcases Ampere Commissioning Data - TVREAL
World Screen· 3 hours agoBlack leads Ampere’s Commissioning service, which tracks the commissioning and production of new original content globally. Eroding pay-TV and ad revenues and slowing subscription ...
How small claims court became Meta's customer service hotline
Engadget· 20 minutes agoBut Garza says it was worth it. “I just can't stand letting somebody take advantage and walking...
Revenue sharing is coming, and IU Athletics is ready: 'I’m excited for our student-athletes.'
Gannett via AOL· 8 hours agoIt will require official judicial approval in the coming weeks. But if it passes muster, college...
Norway's Schibsted to cut 250 jobs in cost drive
Reuters via Yahoo News· 2 days agoSchibsted, which recently divested its legacy news media business, operates online marketplaces for real estate, jobs, cars, travel and other services in...
Tracking how many ads I saw in a single day made me realize I don't really mind them
Business Insider via Yahoo News· 2 days agoIt's clear that we're seeing more and more ads on our phones and TV screens — Netflix and Amazon...
How To Reduce Wasted Ad Budget: The Hidden Cost of Close Variants
Search Engine Journal· 2 days agoAs managers of paid media, one question drives us all: “How do I improve paid ad performance?”. Given that our study found close variant search terms perform poorly, yet more ...
Biden ad attacks 'convicted criminal' Trump in $50M paid media blitz
USA TODAY via Yahoo News· 3 days ago“Character matters," Tyler said. "And the president of the United States should be someone who...
The Most Rent-Burdened Midwest City Is in a Key Swing State, Posing Challenges for Biden's 2024...
San Francisco Chronicle· 6 hours agoEach April, when the local energy company again starts shutting off late-paying customers after its...
Amazon unveils cookieless ad-targeting solution at Cannes Lions
Marketing Dive via Yahoo Finance· 2 days agoYears in development, Ad Relevance has already been tested on Amazon’s Audiences, Contextual...