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    • National TV Ad Revenue Forecast To Sink 2.7% In 2024

      MediaPost· 4 days ago

      Linear national TV ad revenue from broadcast and cable TV networks will sink 2.7% to $27.5 billion this year, according to MoffettNathanson estimates, despite strong Summer Olympic and political ad spending.

    • Tech, Media & Telecom Roundup: Market Talk

      Tech, Media & Telecom Roundup: Market Talk

      The Wall Street Journal· 4 days ago

      They say the Chinese companies are getting a high return on investment, meaning they’re unlikely...legislative elections, Bodin says. However, this...