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Athlete marketing is booming with the evolution of NIL and creating new career paths
Business Insider· 13 hours agoAthlete marketing has been shaken up since student-athletes gained the right to make money from...
LSU’s Flau’Jae Johnson explains analytical approach to NIL valuation, brand-building
LSU Tigers Wire via Yahoo Sports· 11 hours ago“Determining the value for NIL deals is something I take very seriously,” Johnson told On3. “Between...
I scored over 20 sponsorships as a student-athlete. Since graduating, I've worked full time helping...
Business Insider· 13 hours agoLauren Hoselton is a former track-and-field athlete using her NIL experience to help...
How Illinois transfer Coleman Hawkins scored $2M NIL deal from Kansas State
Fox Sports· 3 days agoNobody in college basketball has ever played their cards better financially than Coleman Hawkins....
NCAA Edges Closer to Being a Professional Sports League With $2.8B Class Action Settlement to Be...
Law.com· 12 hours ago...where athletes are paid a salary, can receive endorsement deals and may be governed by employment...
Texas Collective Makes NIL History With New Partnership
Sports Illustrated· 5 days agoEverything is bigger in Texas, including the NIL partnerships. A month after signing LSU National...
Rashada Lawsuit Highlights NCAA’s Failures In NIL Era
Forbes· 23 hours agoRashada became a prominent figure in the NIL landscape when he was the subject of a highly publicized NIL bidding war between two rival schools, Florida ...
Kansas State lands Illinois transfer Coleman Hawkins, reportedly on a record NIL deal
Kansas City Star via Yahoo Sports· 4 days agoHawkins also received interest from Louisville, LSU and SMU. He ended up picking K-State, at least...
Illinois Fans React To Departure Of Coleman Hawkins, $2 Million NIL Deal
Sports Illustrated· 3 days agoNews broke Friday that Hawkins committed to play for the Kansas State Wildcats while signing one of...
Kansas State Landing Coleman Hawkins in Major NIL Deal Could Shape Future Transfer Portal Market
Sports Illustrated· 3 days agoThe Wildcats capped a massive roster makeover Friday by landing one of the best (and most expensive)...