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If the Big 12 lets a sponsor rename it, what’s the funniest possible new name?
Deseret News via Yahoo Sports· 4 days agoMultiple college football insiders, including Yahoo! Sports’ Ross Dellenger and ESPN’s...
Allstate XII? Big 12 reportedly in talks to sell conference naming rights
KSL Salt Lake City· 4 days agoPrivate equity may be coming to college football, and Big 12 commissioner Brett Yormark has a unique...
Big 12, Conference USA Considering Selling Conferences’ Naming Rights, per Report
Sports Illustrated· 4 days agoAt a meeting of Big 12 administrators in Dallas in late May, Yormark proposed for the first time...
Will the Cal Golden Bears Be the Google Golden Bears Some Day?
Sports Illustrated· 2 days agoWill Cal fans soon be rooting for a football team known at the Google Golden Bears? Will the...
Sources: Big 12 exploring naming-rights deal for conference worth hundreds of millions
KIRO 7 Seattle-Tacoma· 4 days agoThe Big 12 conference is exploring a naming-rights partnership that may be one of the most lucrative...
Report: Big 12 exploring selling its naming rights potentially for hundreds of millions
WFAA Dallas-Fort Worth· 4 days agoThe Big 12 Conference, which is headquartered out of Irving, is reportedly exploring selling its...
Big 12 explores naming-rights deal with corporate suitors - Phoenix Business Journal
The Business Journals· 3 days agoBrett McMurphy of Action Network first reported the connection to Allstate. "This is all being done...
Teel: If the Allstate 12 is coming, bring on the Bojangles or Apple ACC
Richmond Times-Dispatch· 2 days agoAs soon as news broke Thursday afternoon that the Big 12 may sell its naming rights to Allstate...
Analyzing the value of the ‘Allstate 12’ conference (if the Big 12 makes a giant leap with naming...
Arizona Daily Star· 2 days agoInstead, Yormark explained in general terms that the Big 12’s membership was committed to exploring...