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True Religion’s Playbook Leans Into Sports, Music
WWD via Yahoo News· 3 months agoTrue Religion is increasing its ties to sports and music, as the sportswear and denim brand works to widen its audience and build revenues....
True Religion Secures New Financing
Sourcing Journal via Yahoo News· 9 months agoTrue Religion received new financing to fuel future growth. Counting Second Avenue Capital Partners, a Schottenstein affiliate, TCW Private Credit and...
True Religion to Launch Footwear This Fall
Sourcing Journal via Yahoo News· 4 months agoTrue Religion revealed Monday a new footwear licensing agreement with New York City-based wholesale distribution company Orly Corporation. True...
True Religion Launches First Women’s-Focused Campaign with Saweetie
Sourcing Journal via Yahoo News· 3 months agoTwo-time Grammy nominee Saweetie is the featured figure in True Religion’s Spring 2024 campaign....
True Religion’s Growing Faith in International Expansion
WWD via Yahoo News· 8 months agoTrue Religion is extending its international reach with a far-reaching expansion plan entailing a...
True Religion Adds Two Children’s Wear Licensees
Sourcing Journal via Yahoo News· 4 months agoThe True Religion world is expanding. The Los Angeles-based denim brand announced last week two new kids’ sportswear licensees, Star Ride Kids and Mad...
True Religion to Participate in LA’s Leimert Park Juneteenth Festival
Sourcing Journal via Yahoo News· 11 months agoTrue Religion will celebrate Juneteenth in Los Angeles. The denim brand is joining forces with Still...
True Religion Fills Key Position
WWD via Yahoo News· 1 year agoTrue Religion, the American denim and sportswear brand, has named Jim Kushner executive vice president, North America wholesale sales. It’s a key role in...
After Gap and Wrangler, True Religion Expands into Popular Home Category
Sourcing Journal via Yahoo News· 9 months agoFollowing in the footsteps of a host of denim brands ranging from Gap to Wrangler, True Religion...
True Religion Bound for China
WWD via Yahoo News· 1 year agoTrue Religion, the American denim and sportswear brand with its heavily embroidered jeans, signature stitching and emblem of a smiling Buddha strumming a...