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How Dr Pepper passed Pepsi by marketing around football, flavor innovation
Marketing Dive via Yahoo Finance· 10 hours agoIn the last few years...Night Lights” with an ongoing story about football-obsessed fans in a...
Comcast Advertising and TransUnion Partner to Enable Advertisers to Create and Activate Audiences...
Morningstar· 4 days ago“With growing issues of signal loss impacting the quality of data, advertisers are seeking more solutions to enable them to accurately target and reach their intended audiences,” said Carmela ...
Milwaukee groups work together to create safe spaces for LGBTQ youth at PrideFest and beyond
Milwaukee Journal Sentinel via Yahoo News· 4 hours agoRonnie Rivera, the coordinator of the MPS department of gender and identity inclusion, was also at...
Knorex Unveils Refreshed Brand Identity, Reinforcing AI-Driven Digital Marketing Solutions
Morningstar· 4 days agoSUNNYVALE, CA / ACCESSWIRE / June 6, 2024 / Knorex, a leader in advertising management and execution (AMX) technology, proudly announces its refreshed brand identity ...
Comcast (CMCSA) Brings Addressable Advertising to Local Markets
Zacks via Yahoo Finance· 4 days agoComcast's (CMCSA) expansion of its Audience Addressable advertising solution to local and regional...
Nevada has a plan to expand electronic voting. That concerns election security experts
Seattle Times· 4 hours agoMembers of the Walker River Paiute Tribe have watched the boundaries of their land recede over time,...
Spotlight on Netflix: Analyzing the Surge in Options Activity - Netflix (NASDAQ:NFLX)
Benzinga· 5 hours agoThe firm has traditionally avoided live programming or sports content, instead focusing on on-demand access to episodic television, movies, and documentaries. The firm recently began introducing ...
Yahoo To Combine Set-Top Box, CTV Data To Target Campaigns
Next TV via Yahoo News· 5 days agoYahoo Advertising. Yahoo Advertising said it will combine connected TV and linear viewing data to...
WA’s first transgender high school track champion addresses reaction
Seattle Times· 6 days agoVerónica Garcia did not hear the boos when the race started on May 25. When she took the lead in the...
How B2B marketers can adapt to a privacy-first world
TechRadar· 5 hours agoThe message is clear — the future of B2B marketing lies in respecting and protecting user privacy. Google's 2020 announcement to block third-party...