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We Cannes fix advertising if we go ‘a.p.e’
The Drum· 22 hours agoIt’s estimated that last year brands spent over $750bn on advertising globally. To help unpack all this, I’ve enlisted the help of my friend Orlando...
Council Post: Mastering The Art Of Advertising In An Election Year
Forbes· 8 hours agoIn a presidential election year with a challenging economic environment and tensions growing across...
Together Films Launches Distribution Campaign Fund For Films Addressing Climate Crisis
Deadline via Yahoo News· 3 hours agoEXCLUSIVE: In advance of next week’s Sheffield DocFest, London and New York-based banner Together...
DDB’s Alicia Case on leading charitable drag pageants for the agency world
Ad Age· 22 hours agoThe anticipation of the annual charity drag pageant I produced during my tenure as a business resource group leader was electric. It’s also one of my proudest moments: to build a community around ...
Don't Just Collect Awards—Use Them
AdWeek· 3 hours agoWhen something is hard to judge based on material facts and figures, we look to signals to help us evaluate our options. For most of us, it’s difficult,...
Right-wing media reckoning: Some outlets pay a price after spreading 2020 election misinformation
NBC Universal via AOL· 5 days agoRight-wing media that became purveyors of misinformation and amplified false claims as Donald Trump...
Meta Is Bringing Chatbots to WhatsApp in Test of AI Strategy
The Wall Street Journal· 7 days agoJoin the conversation below. With Meta’s AI strategy, Zuckerberg has preached patience to...
Millions are pouring into Utah GOP Senate race. Most has gone to 1 candidate
Deseret News via Yahoo News· 6 days agoAllred, Deseret News Walton plans to keep ‘aggressively advertising’ A spokesperson for the Walton...
Comment: Billion Dollar Boy CEO on the rise of influencers in politics - Mobile Marketing Magazine
MobileMarketing· 2 hours agoPoliticians using influencers is a tale as old as time. From John F Kennedy (JFK) being endorsed by Frank Sinatra and adopting “High Hopes” as his 1960 campaign theme tune, to the 2020 election ...
Business Automation & Technology Efficiency Online Mastermind Courses Launched
Digital Journal· 10 hours agoAutomation and streamlining skills taught in the courses include running personalized sales and advertising campaigns, identifying high-value activities, increasing target ...