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Effectv Brings Audience Addressable Campaigns To Regional, Local Clients
Next TV via Yahoo Finance· 4 days agoEffectv. Comcast’s Effectv advertising-sales unit said it will be able to offer Audience Addressable...
Effectv Elects Chris Vail To Head Political Ad Sales
Next TV via Yahoo News· 7 months agoChris Vail Effectv. Effectv, Comcast Cable’s advertising sales division, said it has hired Chris Vail as VP, political sales. Vail, who had been head of...
News, FAST Channels Are Key Elements of High-Reach Multiscreen Campaigns, Effectv Finds
Next TV via Yahoo News· 7 months agoA remote control pointing at a TV. News programming and free ad-supported streaming television...
Pooja Midha Named General Manager of Comcast Advertising’s Effectv
Next TV via Yahoo News· 2 years agoPooja Midha Comcast Advertising Comcast Advertising said it named Pooja Midha as executive VP and...
Pooja Midha To Oversee Comcast’s Effectv Ad-Sales Unit
Variety via Yahoo News· 2 years agoPooja Midha has been named executive vice president and general manager for Effectv, the ad-sales...
James Rooke Named President, Comcast Advertising
Variety via Yahoo News· 2 years agoJames Rooke, a cable-industry veteran, has been named president of Comcast Advertising, the ad-sales arm of Comcast Corp. He will replace longtime chief...
Fates & Fortunes | December 2023
Next TV via Yahoo News· 6 months agoFates and Fortunes December 2023. John Kelly (Image credit: CBS News and Stations) CBS NEWS AND STATIONS John Kelly was named VP of data journalism at...
Fox TV Stations Names John Brauer SVP, Insights and Media Measurement
Next TV via Yahoo News· 2 months agoJohn Brauer Fox Television Stations. Fox Television Stations said it has named John Brauer senior VP...
Pepsi, General Mills, GSK, U. of Phoenix Execs To Talk Marketing at Advanced Advertising Summit
Next TV via Yahoo News· 9 months agoAdvanced Advertising Summit Executives from leading marketers Pepsi, General Mills, GKS and the...
Photo Gallery: Next TV Summit New York 2023
Next TV via Yahoo News· 9 months agoIconic New York City local TV anchorman spoke during the Next TV Summit’s afternoon keynote. Visionaries and leaders from throughout the video industry...
