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TNT Strikes Deal With ESPN to Share Rights to College Football Playoff
The Wall Street Journal· 3 weeks agoMEDIA & MARKETING Warner Bros. Discovery TNT network and Disney ESPN have struck a five-year deal to...
Warner Bros. Discovery Remains ‘Hopeful’ It Can Keep NBA Rights
The Wall Street Journal· 1 month agoMEDIA & MARKETING Warner Bros. Discovery Chief Executive David Zaslav said the company has the...
Marketing Chiefs Talk Digital vs. Linear, Tighter Budgets and Scoring Viral Successes: ‘TikTok is...
Variety via Yahoo News· 1 year agoWhen it comes to entertainment marketing, TikTok is the new “ground zero.” That was among the views...
NASCAR, Amazon/TNT to run $1 million in-season tournament during 2025
Racer via Yahoo News· 1 month agoNASCAR has announced the formation of an in-season tournament that will take place in 2025 with its...
Warner Bros. Discovery Brings Candy Crush To Life in Branded Content
Next TV via Yahoo News· 2 months agoCandy Crush Video. Warner Bros. Discovery’s branded content studio Courageous is helping game app...
WBD TV Marketing Executives Tricia Melton & Jill King Exit
Deadline via Yahoo News· 2 years agoTricia Melton, Chief Marketing Officer of Warner Bros. Discovery Global Kids, Young Adults and...
Amazon, YouTube Vie for NBA Streaming Rights as League’s Media Talks Heat Up
The Wall Street Journal· 2 months agoMEDIA & MARKETING The National Basketball Association is advancing toward a series of major media...
Starz Taps Jimmy Hilburn & Susan Ievoli To Lead Marketing & Publicity; Robin Chako Promoted To EVP
Deadline via Yahoo News· 2 years agoStarz has tapped Jimmy Hilburn as chief marketing officer and Susan Ievoli as SVP, Publicity, Events...
Starz Hires Jimmy Hilburn as Chief Marketing Officer, Susan Ievoli as Senior VP of Publicity; Robin...
Variety via Yahoo News· 2 years agoStarz has hired Jimmy Hilburn to serve as its new chief marketing officer. In addition, Susan Ievoli...
Amazon Studios Names Warner Bros. Vet Sue Kroll Head of Marketing
Variety via Yahoo News· 2 years agoWarner Bros. alum Sue Kroll has been named head of marketing for Amazon Studios after serving as...