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Attention Metrics Are a Distraction — and They’re Broken for CTV, Too (B+C Guest Blog)
Next TV via Yahoo News· 7 months agoAudience measurement. I see you, marketers. I do. “Attention metrics” are all over the place these...
4 communication best practices agencies must employ early in Q4
Search Engine Land· 2 years agoEstablish proactive communication with your agency clients this Q4. Follow these tips to get better alignment on marketing goals and KPIs. The post 4 communication best practices agencies must employ early in Q4 appeared first on Search Engine Land.