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Roku vs Amazon Fire Stick: Which Streaming Device Is Better for You?
TV Guide· 4 hours agoWhen it comes to streaming, the Amazon Fire Stick and Roku are, without a doubt, two of the most...
Research Briefing: Publisher events and influencer partnerships offer key brand marketing...
Digiday· 13 minutes agoAlthough brands have used events to generate consumer interest in their products for years, publisher-hosted events are becoming a particularly useful brand marketing opportunity this year.
Amazon's Affordable Fire 7 Kids Tablet Is Even Cheaper This Memorial Day
CNET· 3 days agoThe Amazon Memorial Day deals are in full force right now, and there are deals across multiple...
The Ad Market Is Not Ready for the Imminent Streaming Sports Boom
Variety· 15 hours agoWith live sports content about to flood the pipelines, the infrastructure of the streaming advertising business may not be able to handle it. More and more major sports coverage will migrate ...
What's the Secret to Walmart's Success? Look at Amazon.
The Motley Fool via AOL· 4 days agoIn its international division, ad revenue was up 27%, led by Flipkart and Walmex. Walmart also...
Will Kindles be on sale for Prime Day 2024? Here's what deals to expect
CBS News· 1 day agoFor avid readers and Kindle lovers, Prime Day (like the Big Spring Sale earlier this year) will...
Kobo Clara BW review: a compact ereader showcasing the best E Ink display yet
TechRadar· 23 hours agoThe Kobo Clara BW is the first big-brand ereader to feature the latest E Ink grayscale screen tech....
Walmart’s latest product? Its customers
The Economist· 7 days agoThe music wafting through the air on the in-store radio is occasionally interrupted by advertising spots. Anyone strolling around a branch of Walmart, as...
The Fitbit Ace LTE encourages your kids to move with games
Pocket-lint· 10 hours agoFitbit isn't new to making dedicated fitness trackers for kids, but now it's expanding its lineup...
Advertisers boost spending at retailers such as Walmart and Amazon as TV shrinks
NBC Universal via AOL· 5 days agoNot...advertisers who want to optimize their exposure. “If [brands] advertise with a digital ad, for...