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Study: Local TV Advertising to Grow 5.9% in 2024
TV Technology via Yahoo Finance· 15 hours agoOverall, the forecast predicts a good year: Local advertising is forecast to reach $148.9 billion, up 3.9% from 2023. The largest growth is forecast for ...
USA TODAY
USA Today· 3 days agoIf Advertiser is purchasing( i ) print advertising ("Print Ads" ) for display in Publisher 's newspaper property(ies) (each a "Newspaper"), or (ii) < ...
How Pop-Ups May Kill Mobile Advertising
MediaPost· 6 days agoOnline advertising (mostly) fixed its pop-up problem years ago, but mobile may be in a death spiral if the industry doesn’t do something quickly. The page ...
Companies inadvertently fund online misinformation despite consumer backlash - Nature
Nature· 6 days agoTo do so, platforms run online auctions to algorithmically distribute advertising across websites, known as ‘programmatic advertising ...
Kirameki: The display screen that could reshape advertising and retail
Fast Company Magazine· 6 days agoPer a report by McKinsey, “e-commerce sales penetration in the United States more than doubled to 35...
Birthday wishes, job resumes, and dating profiles appear on Guangzhou metro ads
China Daily· 13 hours agoPersonal advertisements such as birthday wishes, dating profiles, and job resumes have been appearing on advertising boards inside the Guangzhou subway, sparking wide attention ...
Small Business - Picayune Item | Picayune Item
The Picayune Item· 5 days agoThe NinaData buying intent platform is a near real-time contextual data platform for driving in-moment online results for brands. Using purpose-built AI for semantic analysis ...
OTT/CTV Experiencing 'Jackrabbit' Effect, Borrell Data
MediaPost· 1 day agoLocal advertising is forecast to reach $148.9 billion this year, up 3.9% from the prior year, according to data released by Borrell Associates on Monday. The firm estimates ...
Fact Check: False Diddy Rumor Claims Undercover FBI Agent Exposed What He Witnessed in Property...
Snopes via Yahoo News· 5 days agoFirst, some of the video's unknown creators benefit by making money thanks to YouTube advertising...
Equinox Celebrates Pride and Explores ‘The Disappearance of the Binary’ With Work From Major Artists
WWD via Yahoo News· 5 days agoThe pool at Equinox Hotel in New York City. To help spread the word with its members and beyond,...
