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Top 5 paid search B2B lead gen strategies for 2024
Search Engine Land· 4 days agoB2B lead generation through paid search is constantly evolving. Today’s effective PPC strategies differ from previous years. B2B marketers must adapt and...
Joining the dots in DOOH
The Drum· 1 hour agoTake digital out-of-home (DOOH) advertising. This fast-moving market is one of the most exciting emerging media to watch in 2024. Because as the medium...
Cineverse Moves AI Content Search Tool cineSearch Into Public Beta
Next TV via Yahoo News· 20 hours agoAccording to a Cineverse study, one-third of viewers have canceled a streaming service because they...
Tech, Media & Telecom Roundup: Market Talk
The Wall Street Journal· 13 hours agoAhmed adds that price rises have been announced early in Australia in recognition of that country’s financial year, which ends June 30. He views...
ANSI Retains Russell Reynolds Associates to Lead Search for Next President and CEO
American National Standards Institute· 1 day agoThe American National Standards Institute (ANSI) has retained Russell Reynolds Associates, a leading executive search firm, to assist in the search for ...
Cineverse Unveils Public Beta of AI-Powered cineSearch
TV Technology via Yahoo News· 17 hours agoLOS ANGELES—Cineverse has debuted cineSearch, its previously announced new content search and...
Snap Forges Brand-Creator Partnerships With CreatorIQ Integration
MediaPost· 10 hours agoAccording to CreatorIQ, over 80% of creator marketing campaigns are adopting a multi-platform strategy. CreatorIQ CPO Tim Sovay says the company has seen a 140% year-over-year ...
6 ways to use AI for paid search account restructuring
Search Engine Land· 2 days agoPredictive modeling and automatic bidding strategies enhance campaign optimization and save paid ...
Oracle adds vector search capabilities to database platform | TechTarget
SearchSecurity.com· 1 day agoOracle on Thursday launched the latest version of its database service, including new vector search capabilities that are part of the tech giant's effort to augment data with ...
Flint River level lowered to aid search for 6-year-old
ABC12 Mid-Michigan· 3 days agoAuthorities are lowering the water level in the Flint River on Tuesday to help search crews looking...
