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SAP Emarsys launches Product Finder AI shopping tool | TechTarget
SearchSecurity.com· 20 hours agoUsers of SAP's Emarsys marketing and e-commerce tools get a sneak peek at AI Product Finder, a generative AI tool that marketers can ...
Apple will favor on-device AI over cloud processing, more evidence suggests
TechSpot· 10 hours agoWhy it matters: All signs indicate that future Apple devices will begin heavily leveraging generative AI starting in the second half of this year, but exactly how remains ...
How Does AI Enhance Customer Engagement?
TechBullion· 3 days agoHow Does AI Enhance Customer Engagement? We've gathered insights frommarketing experts on the role of AI in boosting customer engagement
Beyond the Hype: The SEC's Intensified Focus on AI Washing Practices | JD Supra
JD Supra· 1 day agoOn March 18, 2024, the SEC charged two investment advisors, Delphia (USA) Inc. and Global Predictions Inc., with making false and misleading statements regarding their use of AI< ...
Omnicom’s bets on precision marketing contribute to growth bump
Marketing Dive via Yahoo Finance· 21 hours agoAdvertising and media grew 7% while experiential marketing jumped 9.5%. Branding and retail commerce...
Pivot Marketing Group Select App Science™ Data Analytics and Insights Division for a Multi-Year Deal...
WFRV 5 Green Bay· 21 hours ago...helps Pivot validate advertising spend across their diverse audiences to support their clients including Toyota Motor North AmericaApp Science's cross-platform analytics solution provides AI-driven actionable campaign intelligence for Pivot Marketing GroupThis strategic partnership enhances ...
AI B2C brands are exploding thanks to TikTok marketing agencies
Digital Journal· 6 days agoA significant driver of growth in these AI B2C companies can be attributed to the ingenuity of...
Here’s How One MSP Is Using Automation and AI To ‘Scale Our Operations’
CRN· 14 hours ago‘We have our MSP practice, our security department and we’re creating a third department that’s...
This Week in AI: When 'open source' isn't so open
TechCrunch via Yahoo Finance· 15 hours agoKeeping up with an industry as fast-moving as AI is a tall order. So until an AI can do it for you, here’s a handy roundup of recent stories in the world...
Tesla Layoffs Hit Marketing Team, Retracts Advertising Push - Tesla (NASDAQ:TSLA)
Benzinga· 15 hours agoTesla eliminates marketing team approved by Elon Musk, showcases shift away from traditional...
