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OpenAI’s marketing head shares the one big mistake CMOs are making with AI
Fortune via Yahoo Finance· 3 hours agoThey should also consider creative, more meaningful, and personalized ways to think about going to...
Forget ESG, Corporations Have a New Favorite Buzzword To Boost Share Prices
Oilprice.com via Yahoo Finance· 1 hour agoIn February last year, the US Federal Trade Commission issued a warning that companies were beginning to use fake AI claims in their advertising and marketing< ...
Google rolls out AI Overviews in US with more countries coming soon
Search Engine Land· 10 minutes agoAI Overview link cards get a higher click through rate than normal web search results but Google...
Q&A: Adobe VP of Marketing on the cornerstones of AI - responsibility, accountability & transparency...
MobileMarketing· 11 hours agoMobile Marketing Magazine sits down with Adobe’s, Vice President of Marketing Strategy and Communications, Stacy Martinet to address the implications of ...
Next-gen PRM, partner marketing and sales ecosystem enablement solutions provider, Mindmatrix,...
PRWeb· 4 hours agoFiltering: By automatically gathering relevant partner data, companies can swiftly identify partners aligned with their objectives, streamlining partner recruitment efforts and eliminating wasted ...
Digital marketing is the number one item on operators’ tech stack wish lists
Nation's Restaurant News· 22 hours agoWhile the foodservice tech arms race continues to heat up, particularly around buzzy topics like...
Council Post: Artificial Intelligence And Marketing—The Perfect Match
Forbes· 13 hours agoAs marketers at one of the largest social discovery companies in the world, we are constantly...
ScottHall.co Releases Inventory Guide To Boosting Local Retailer Sales Using AI
Digital Journal· 3 hours agoThis data allows them to adjust their inventory and marketing approaches accordingly. Scott notes that using AI-powered forecasting models means retailers ...
The Role of Generative AI in Retail Marketing: Info-Tech Research Group Publishes Strategies to...
FOX 59 Indianapolis· 6 days agoInfo-Tech Research Group's latest research delves into the transformative power of Generative AI...
Marketing Briefing: Backlash 'a sign of the times' as major brands like Apple and Bumble pull ads...
Digiday· 14 hours agoApple’s decision to pull the ad was a surprise to many in the marketing community. “I think in...