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Saks Launches Retail Media Network Targeting Luxury Shoppers
PYMNTS.com· 38 minutes agoSaks is now offering digital advertising to connect brands with luxury shoppers on Saks.com with...
Do Modern Digital Displays Work Better than Old School Signs?
TechBullion· 11 hours agoWith display tech progressing, many businesses wonder if swapping static metal sign for business for trendy digital boards brings any rewards.
GumGum merges Playground xyz's APAC media business - Mobile Marketing Magazine
MobileMarketing· 9 hours agoGlobal digital advertising platform, GumGum had announced the integration of Playground xyz’s media portfolio into its Asia-Pacific (APAC) business – creating ...
GreenSigns and BSV Illuminate Chicagoland with Sustainable Digital Billboards
ABC 26 New Orleans· 7 days agoGreenSigns, alongside BSV Digital Displays and with the support of industry trade association Ad Net Zero, is excited to announce the unveiling of upgraded ...
Argus Leader
The Argus Leader· 4 days agoIf Advertiser is purchasing( i ) print advertising ("Print Ads" ) for display in Publisher 's newspaper property(ies) (each a "Newspaper"), or (ii) online ...
U.S. Digital Advertising Revenues Hits High of $225B
TV Technology via Yahoo Finance· 7 days agoadvertising revenues regained strength with 8.7% YoY growth, increasing to $64.9 billion in 2023. Revenues in the second half of 2023 accounted for $4.1...
Moody's signs cornerstone deal at MetLife Stadium
Sports Business Journal· 11 hours agoCredit-rating agency Moody’s has signed on as a cornerstone sponsor at MetLife Stadium. Under the deal, Moody’s gets branding on one of the four stadium...
Advancements in Digital Billboards for High-Impact Real Estate Advertising
TechBullion· 5 days agoIn the fast-paced world of real estate marketing, standing out amidst a sea of properties and...
Beyond Spots & Dots Triumphs at the 39th Annual Educational Advertising Awards
Digital Journal· 24 hours agoApr. 22, 2024 / PRZen / PITTSBURGH -- Beyond Spots & Dots, a full-service marketing and advertising agency, is thrilled to announce its outstanding achievement at the 39th ...
As Ad Spend Rises, Marketing Budgets Switch To Commerce
Forbes· 2 days agoAdvertising spend is likely to be up 5.6% in the U.S. this year to $360 billion, according to financial analyst Brian Wieser. The increase excludes political advertising ...