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Predictions for NewFronts—TikTok, Google, Meta and Snap battle for ad dollars
Ad Age· 2 weeks agoGoogle has already revealed that it will showcase its demand-side platform, called Display and Video 360, which advertisers use to place programmatic ads ...
Messing with Facebook’s new Meta AI: a fake NFL football rumor and some potty humor | Opinion
Wichita Eagle via Yahoo News· 4 days agoMeta AI: Meta (the company that owns Facebook, Instagram, and WhatsApp) makes money primarily...
How to Attract Website Visitors in the AI Era | Entrepreneur
Entrpreneur· 1 day agoWhether your site is a content site, an affiliate site or even an ecommerce venture, your lifeline...
Research Briefing: YouTube commands marketing spend on ad-supported streaming services
Digiday· 2 weeks agoFor the second year in a row, YouTube came out on top as the ad-supported streaming platform that received the largest portion of marketers’ ad placements ...
Your 'friendly AI assistant' has arrived to your search bar. Here's how chatbots work
The Bergen Record via Yahoo News· 9 hours agoA slew of U.S. newspaper publishers have claimed in recent court filings that tech giants Microsoft ...
Digital’s media-buying bonanza wrestles with an industry at crossroads
Marketing Dive via Yahoo Finance· 1 day agoCookie deprecation and a potential TikTok ban cast this year’s NewFronts in a different light while...
Google: DOJ 'Made Up Markets' as Excuse for Antitrust Suit
PYMNTS.com· 1 week agoAccording to a Saturday (April 27) report by Bloomberg News, Google alleges that the department...
Council Post: The Role Of Google's Privacy Sandbox In The Future Of Targeted Ads
Forbes· 7 days agoAs an independent ad tech advisor, Ivan provides professional advice to the CEO and C-level...
As Google pulls news from search, fate of California Journalism Preservation Act is unclear
Napa Valley Register· 1 week agoA week after Google announced that it would begin pulling some California news links from its search...
Harvey Weinstein’s Reversal of Fortune
The Nation· 6 days agoCyrus Vance Jr., the city’s former district attorney, whose office brought the case against #MeToo’s pivotal figure, pronounced himself “shocked.” Had...