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Google Analytics 4 Conversion Performance Beta For Google Ads
Search Engine Roundtable· 4 days agoGoogle Analytics has a new beta Google Ads report named "conversion performance." Then you will see...
Google Connects Imported User Data To GA4 Audiences
Search Engine Journal· 6 days agoGoogle Analytics update lets you sync imported customer data with GA4 audiences.
Realtor.com CEO Damian Eales: CoStar is lying about being the No. 2 portal
HousingWire via Yahoo Finance· 2 days agoCoStar Group first announced that its Residential Network had exceeded 156 million monthly unique...
Google Launches New 'Saved Comparisons' Feature For Analytics
Search Engine Journal· 4 days agoGoogle launches saved comparisons tool allowing you to save customized segment filters in GA4
Council Post: Value Over Vanity: How To Focus PR Efforts To Drive Business Impact
Forbes· 7 days agoFor many years, PR teams have relied on clipbooks and run items to prove the value of their work....
Google Users Battle Company Over Analytics Data
MediaPost· 7 days agoThe legal fight, which dates to 2000, focuses on Google Analytics for Firebase -- a tool that can collect data about smartphone users' app usage. Anibal ...
JD Supra: HIPAA Implications of Using Web and App Data Tracking Tech
JD Supra· 6 hours agoThe U.S. Department of Health and Human Services Office for Civil Rights (“OCR”) updated its guidance in mid-March on the “Use of Online Tracking Technologies by HIPAA Covered Entities and Business ...
Council Post: A New Era Of Martech: Mastering Data Compliance In Healthcare
Forbes· 3 days agoThe introduction of HIPAA in the 1990s did not anticipate the rapid expansion of digital...
WOW: This NJ Town Has Been Named a Best Weekend Getaway in America!
New Jersey 101.5 FM· 3 days agoYou don't have to go far if you live in New Jersey. TimeOut released a list of the Best Weekend...
Council Post: The Future Of SEO: How AI And Machine Learning Are Changing Search
Forbes· 5 days agoJen Spencer is CEO of SmartBug Media—a full-service digital agency helping businesses get the most...