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Unlocking the Potential of Multi-Channel Advertising: Amplify Your Impact And Engage Your Target...
NJBIZ· 3 days agoWhen it comes to advertising your business to a specific target audience, on-site display advertising can be a highly effective tool.
Argus Leader
The Argus Leader· 6 days agoIf Advertiser is purchasing( i ) print advertising ("Print Ads" ) for display in Publisher 's newspaper property(ies) (each a "Newspaper"), or (ii) < ...
Council Post: 3 Ways To Create A More Transparent Programmatic Advertising Ecosystem
Forbes· 1 day agoPaula Chiocchi is CEO of Outward Media, Inc., a provider of 145MM B2BC contacts, with email and...
Some UK and US government sites are 'sharing data with ad brokers'
ReadWriteWeb· 21 hours agoAt least 18 government websites in the U.K. and the U.S. send visitor information to multiple online...
Adwerx Launches Digital Out-of-Home Advertising Solution for Real Estate and Mortgage
PRWeb· 18 hours agoSeamlessly integrated into Adwerx's platform, this cutting-edge solution marks the first time an ad platform focused on the Real Estate and Mortgage industries has offered automated DOOH capabilities ...
Google’s Privacy Sandbox initiative could depress competition
Cornell News Service· 1 day agoGoogle is once again delaying its timeline for killing off third-party tracking cookies.
Saks seeks to carve out luxury niche in retail media with network launch
Marketing Dive via Yahoo Finance· 21 hours agoThe Saks Media Networks draws on the online retailer’s first-party shopper data and insights from...
YouTube adverts far less valuable than traditional TV, broadcasters claim
The Telegraph via Yahoo Finance· 1 day agoYouTube adverts are far less valuable than traditional TV, broadcasters have claimed, as they battle...
Meta more than doubles Q1 profit but revenue guidance pulls shares down after-hours
San Francisco Chronicle· 9 hours agoFacebook and Instagram parent company Meta said Wednesday its first-quarter profit more than...
What does Google want from SEOs? What is the future of PPC?
Search Engine Land· 17 hours agoBut the era of AI has thrust us into full-funnel advertising. Match types act more like programmatic...