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Google 'Cookie' Phaseout Delayed Again. Trade Desk Rises.
Investor's Business Daily· 41 minutes agoGoogle Delays Cookie Phaseout For...concern that the cookie phaseout could reinforce Google's...
Council Post: The Changing Landscape Of E-Tail: Rethinking E-Commerce Strategy For 2024
Forbes· 8 hours agoOnline retail shopping currently accounts for 20% of the world’s retail sales. Many small-to-midsize...
Council Post: 3 Ways To Create A More Transparent Programmatic Advertising Ecosystem
Forbes· 8 hours agoProgrammatic advertising is in the spotlight today, and rightly so. It offers a revolutionary way to...
Tesla Layoffs Hit Marketing Team, Retracts Advertising Push By Benzinga
Investing.com· 2 days agoTesla Layoffs Hit Marketing Team, Retracts Advertising Push
Elon Musk's Tesla got rid of its entire marketing team in mass layoffs
Quartz· 21 hours agoNow, the automaker is facing layoffs, with Tesla cutting its entire marketing team after just a year...
Tesla cuts marketing team a year after Elon Musk said it will try advertising
Automotive News· 1 day agoTesla and Musk didn’t respond to requests for comment. The cuts signal a pullback from Tesla’s nascent advertising initiative. The automaker had long eschewed TV, radio, print ...
Enlightening Video Marketing Statistics You Should Know in 2024
The Tech Report· 15 hours agoPeople can host websites and social media sites where they post articles, pictures, and videos of the products they sell. Statistics show that this method creates 80% more conversions than conventional ...
Council Post: My Strategic Playbook For B2B Marketing In 2024
Forbes· 8 hours agoThe latter not only spurred the penetration of the internet into previously unconnected corners of...
Publishers Clearing House to lay off 156 in Jericho
Newsday· 4 hours agoThe company said the layoffs are due to the “winddown and eventual closure” of its commerce line of business. Founded in Port Washington in 1953 by...
YouTube adverts far less valuable than traditional TV, broadcasters claim
The Telegraph via Yahoo Finance· 8 hours agoYouTube adverts are far less valuable than traditional TV, broadcasters have claimed, as they battle...