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Joining the dots in DOOH
The Drum· 2 days agoTake digital out-of-home (DOOH) advertising. This fast-moving market is one of the most exciting emerging media to watch in 2024. Because as the medium...
Viant Technology Inc (DSP) Q1 2024 Earnings: Aligns with EPS Pro
Guru Focus· 4 days agoDespite this, Viant reported a net loss of $3.21 million, which shows improvement from the previous year's $9.38 million loss, and a non-GAAP net income of $1.35 million, aligning with the EPS ...
Small Business - Salisbury Post | Salisbury Post
The Salisbury Post· 2 days agoLONDON, May 02, 2024 (GLOBE NEWSWIRE) -- Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising</ ...
Viant Technology Inc (DSP) (Q1 2024) Earnings Call Transcript Highlights: Robust Growth and ...
GuruFocus.com via Yahoo Finance· 3 days agoViant Technology Inc (NASDAQ:DSP) is enhancing platform usability and efficiency through AI-driven automation and ongoing product enhancements, aiming for autonomous advertising< ...
DeepSee Offers Research Portal To Help Advertisers Find Valuable Publishers
MediaPost· 5 days agoDeepSee analyzes text, looking for such wording as “follow this link” and “torrents," which could denote that a firm has used “inorganic or paid means to bring a bunch of visitors or bots to ...
AC&M Group Acquires Axlot, Uniting Authentic Cultural Insight and Digital Innovation | Marketing...
Marketing Dive· 5 days agoAC&M Group, a leading full-service marketing agency specializing in connecting brands and consumers with cultural insights, today announced the acquisition of Argentina-based Axlot, a prominent ...
Roku and iSpot will share data, streamlining connected TV measurement
Ad Age· 5 days agoISpot, which has placed growing emphasis on its outcomes measurement, launched a test recently with NBCU parent Comcast to measure sales impact of TV and CTV advertising for ...
Sirius XM Holdings Inc (SIRI) Q1 2024 Earnings Call Transcript H
Guru Focus· 5 days agoFor the complete transcript of the earnings call, please refer to the full earnings call transcript. Q: Can you discuss the self-pay guidance and vehicle-related churn, particularly in relation to the second quarter expectations?
Roku Inks NewFront Deals With Trade Desk, iSpot, NBCU
MediaPost· 5 days agoRoku made multiple announcements during its NewFronts presentation regarding its deals with The Trade Desk, iSpot, and NBCUniversal. The big streaming app distributor has inked a deal with The ...
MGI - Media and Games Invest SE Releases On-Device Targeting-AI ATOM 3.0 to 10,000+ Apps
Digital Journal· 5 days agoBy utilizing cutting-edge on-device AI technology, ATOM processes mobile device signals and real-world context to predict user traits and classify them into cohorts, providing advertisers with ...
