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The Rise of Programmatic Advertising: Revolutionizing the Digital Marketing Landscape
TechBullion· 1 week agoOne of the most significant advancements in recent years is the advent of programmatic advertising....
Council Post: 3 Ways To Create A More Transparent Programmatic Advertising Ecosystem
Forbes· 1 week agoProgrammatic advertising is in the spotlight today, and rightly so. It offers a revolutionary way to...
Top Adtech Companies: Industry Leaders Driving Innovation In Advertising
TechBullion· 2 weeks agoAdTech, or advertising technology, has rapidly transformed the way businesses connect with...
Pivot Marketing Group Select App Science™ Data Analytics and Insights Division for a Multi-Year Deal...
WSYR 9 Syracuse· 2 weeks agoApp Science helps Pivot validate advertising spend across their diverse audiences to support their clients including Toyota Motor North AmericaApp...'s cross-platform analytics ...
How to embrace AI-powered programmatic: ‘Step away from the hype’
The Drum· 4 days agoAs AI solutions increasingly dominate the programmatic advertising landscape, the panel explored how...
Earnings call: Entravision posts mixed Q1 results amid Meta program wind down
Investing.com· 1 day agoEntravision (NYSE: EVC ) Communications Corporation (EVC), a diversified global media, marketing, ...
NewFronts recap—everything advertisers need to know about TikTok, Snap and Google’s pitches
Ad Age· 2 days agoGoogle focused on programmatic advertising at NewFronts, promoting its demand-side platform Display and Video 360. Google looked to encourage advertisers ...
Beyond Spots & Dots Triumphs at the 39th Annual Educational Advertising Awards
Digital Journal· 2 weeks agoApr. 22, 2024 / PRZen / PITTSBURGH -- Beyond Spots & Dots, a full-service marketing and advertising agency, is thrilled to announce its ...
Is The Deal Between Roku and The Trade Desk a Game Changer?
Motley Fool via Yahoo Finance· 2 days agoIs the deal a game changer? The Trade Desk's ad tech platform helps the world's largest ad agencies ...
...Ranks as a Top Ten ComScore Publisher, a Top Destination for Women and Diverse Audiences on the...
FOX 5 San Diego· 2 weeks agoRaptive, the creator media company, today announced several major growth and reputation milestones. On the first anniversary of the company's rebrand, Raptive has again placed ...