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    • Google extends lead forms to YouTube, Discovery campaigns

      Search Engine Land· 4 days ago

      Google has been testing lead form ad extensions in Search campaigns since last fall. Now, advertisers can use the lead form extensions in YouTube and Discovery campaign ads as well. The company ...

    • This one small thing can radically impact your productivity

      Fast Company Magazine· 2 days ago

      It’s far more productive to focus on small improvements. One of the primary productivity metrics for our support team is “replies per hour” (RPH), which measures how many support email replies a customer champion sends on average every hour.