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Samba, Gazelle shoes help drive Adidas sales while North America lags By Reuters
Investing.com· 2 days agoAdidas has been on a turnaround journey since a damaging breakup with rapper Ye ended its highly...
Adidas built a brand on Black celebrities but workers say it fell short on its own DEI efforts
Fortune via AOL· 2 days agoGood morning! Adidas has had some major celebrity collaborations over the past few years, from...
Michael Penix Jr., Rome Odunze Headline Adidas’ NFL Rookie Signees
Sports Illustrated· 6 days agoAdidas is adding to its professional football roster with the signings of four incoming rookies, the...
Adidas and Stepn Unveil NFT Sneakers in Trailblazing Web3 Partnership - EconoTimes
EconoTimes· 3 days agoAdidas has partnered with the Solana-based fitness app Stepn to launch an exclusive NFT sneaker...
Xochitl Gomez Becomes the New Face of Adidas Sportswear - EconoTimes
EconoTimes· 2 days agoAdidas has unveiled Xochitl Gomez as the newest member of its global ambassador team. The...
IU Athletics agrees to 10-year extension with Adidas
IndyStar | The Indianapolis Star via Yahoo Sports· 1 day agoBLOOMINGTON – IU Athletics has verbally agreed to a 10-year extension with long-standing apparel partner Adidas, per a source. A finalized agreement should come in the next ...
Training for a Marathon? Here’s All the Gear You’ll Need
Rolling Stone via Yahoo News· 1 day agoAt a Glance: Marathon Training Gear Checklist Shoes: Nike Vaporfly 3, Adidas Adizero Adios Pro 3...
IU Athletics to extend adidas apparel partnership with 10-year deal
Indiana Daily Student· 23 hours agoIU Athletics will extend its apparel partnership with adidas, IU Athletic Director Scott Dolson said...
Adidas Signs Four NFL Rookies Ahead of the 2024 NFL Draft, Including Projected Top-10 Pick Rome...
Footwear News via Yahoo Sports· 6 days agoWith the 2024 NFL Draft quickly approaching, Adidas has added four rookies to its star-studded...
Adidas, Ye, and the death of DEI: A cautionary tale for corporate America
Fortune· 5 days agoAs one former Adidas executive who is Black put it: “Internally, there was a cap on how far you could go.” Lately, former and current Black leaders at the company tell Fortune ...