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TikTok Launches New Media Buying Certification
Social Media Today· 4 hours agoTikTok has announced a new certification, in addition to its “TikTok University” initiative, with marketing pros now able to obtain an official “Media Buying ...
What is the ‘sunrise or sunset’ trend on TikTok? - Dexerto
Dexerto· 2 days agoA wholesome new trend is going viral on TikTok, which sees users asking their significant other and...
Target captures ‘That Target Feeling’ in new ad campaign
Retail Dive via Yahoo Finance· 14 hours agoThe ad features a remix of the early 2000’s song “Everywhere,” by Michelle...other channels through...
What is the ‘aura’ trend? TikTokers rate their own cool factor - Dexerto
Dexerto· 8 hours agoTikTok’s ‘aura’ trend sees individuals lose or gain hypothetical points based on how good or bad...
Basketball Royalty Toasts the NBA Finals in Stylized New Ad
AdWeek· 11 hours agoThe basketball nets appear to be made of Swarovski crystals, and nobody can dunk on that much drip....
Samsung swipes at Apple over controversial ‘Crush!’ ad for iPad Pro
Marketing Dive via Yahoo Finance· 4 days agoand pumped the brakes on some of the media plans behind the creative, which supports its biggest...
A new TikTok trend uses a creative way to punish celebrities for not speaking out about Gaza
Fast Company Magazine· 6 days agoIt wasn’t much of a surprise when it later turned out this particular protest was more about...
Bumble sought to win back women, but a ‘celibacy’ ad outraged them instead. How the dating app’s...
Fortune via AOL· 3 days ago(The campaign was developed by Bumble's in-house creative team.) When I wrote about Bumble's...
How to get paid and make money as a content creator
Business Insider via Yahoo News· 4 days agoHere's the advice of some seasoned UGC creators on how to set rates as a beginner. For those who are just starting out with UGC, TikTok offers the ...
US political ad spend shows no signs of slowing down - here's what that signals for OOH
The Drum· 6 days agoFor constituents, this has translated to a barrage of non-stop campaign ads across TV, radio, mobile...
