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Google Fights $17 Billion UK Lawsuit Over Adtech Practices
US News & World Report· 7 days agoGoogle parent Alphabet has urged a London tribunal to block a mass lawsuit which accuses it of abusing its dominance in the online advertising market, in the latest case to focus on the search ...
This CEO Shares 4 Highly Effective Ways to Promote and Scale Your Small to Medium-Sized Business |...
Entrpreneur· 2 days agoBusinesses in any industry invariably encounter marketing and advertising challenges. There's no...
Q1 2024 Light & Wonder Inc Earnings Call
Thomson Reuters StreetEvents via Yahoo Finance· 6 days agoIn addition to executing to our marketing blueprint. Some of our other growth initiatives include testing and scaling a new game and taking learnings to drive success for the next phase progression ...
Small Business - The Brewton Standard | The Brewton Standard
The Brewton Standard· 6 days agoWEST CHESTER, Pa., May 09, 2024 (GLOBE NEWSWIRE) -- Stream Companies, the leading full-service, integrated, data-driven advertising agency in the automotive industry, announced today that it has been selected as an approved Digital Advertising
Snap, Scope3 Team Up on New Measurement Tool for Social Ads
AdWeek· 2 days agoScope3 is partnering with Snap to expand its carbon emissions measurement into social ad formats, marking the company’s first deal with a social platform and offering more specific measurements ...
Supply-side provider Colossus accused of misrepresenting user IDs in ad auctions
The Drum· 5 days agoA report released today by Adalytics, an advertising quality and transparency platform, alleges that a supply-side provider (SSP), Colossus SSP, systematically misrepresented user IDs in ad ...
Dstillery Announces Collaboration with Similarweb to Enhance Privacy-Safe AI Model Training
WPRI Providence· 5 days agoDstillery, the leader in AI ad targeting, today announced its new collaboration with Similarweb (NYSE: SMWB), the leading Digital Data provider and Digital Intelligence platform for businesses ...
Q1 2024 Instructure Holdings Inc Earnings Call
Thomson Reuters StreetEvents via Yahoo Finance· 6 days agoCustomers are pulling us into more broad-based digital transformation discussions and see Instructure as a platform for consolidating their tech stack. This is a long-term trend, and we believe ...