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India's Zee Entertainment reports Q4 profit as advertising spends rise
Reuters· 1 day agoIndia's Zee Entertainment Enterprises reported a quarterly profit on Friday, compared to a loss year...
Advertising That Mixes Reality with A.I.
New York Times· 3 days agoLove it or hate it, artificial intelligence has become increasingly prevalent in our lives. Frankie Deane, senior vice president of growth for the...
Some Judges Have — Naturally — Grown Skeptical of False Advertising Class Actions Challenging...
The National Law Review· 3 days agoAmong recent trends in consumer product false advertising class actions has been the rise in cases...
Colossus SSP Files Lawsuit Against Adalytics For Defamation, Injurious Falsehood and False ...
WKBN 27 Youngstown· 4 days agoColossus Media LLC ("Colossus SSP" or the "Company"), the inclusive supply-side advertising platform, today filed a civil lawsuit against Adalytics Research LLC of New York ...
Netflix To Launch In-House Advertising Tech Platform
Next TV via Yahoo News· 3 days agoAmy Reinhard at Netflix upfront. Netflix, a newcomer to the advertising business, said it plans to launch an in-house advertising technology platform....
Political advertising is in season, who is funding it and where is it coming from?
WJET - WFXP Erie· 3 days agoDuring election seasons, political advertising is everywhere. Sometimes it feels nearly impossible...
Third-party cookies are crumbling - here’s how to prepare your advertising campaigns
The Drum· 4 days agoKurt Weinsheimer, (chief product officer) at Sojern, shares best practices on preparing your ...
Millennials have a fresh take on the FIRE movement, and it's less about taking it easy in retirement
Business Insider via Yahoo Finance· 4 hours agoMichelle Schroeder-Gardner, 34, runs the blog Making Sense of Cents, and over the past decade, she...
Design-loving duo fills condo with personal pieces
St. Louis Post-Dispatch· 4 hours agoCrooks' background as a creative director in advertising and graphics and Konchel's work in arts administration and architectural photography have...
This under-the-radar tech stock will get a boost from Netflix's new advertising strategy
CNBC· 2 days agoA little-known technology stock could win big from Netflix 's shift in advertising strategy. The...