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Madhive Appoints Media Transformation Leader Jim Wilson As President
AdWeek· 7 days agoMadhive, the leading technology company for local connected TV advertising, announced today that...
2024 U.S. Election Won't Scare Off Tourists, But It Will Make Advertising More Expensive
Skift· 6 days agoAdvertising costs on TV and other mediums are to going to go up this fall as the America’s...
Sinclair explores selling roughly 30% of its broadcast stations, sources say
NBC Universal via AOL· 6 days agoSinclair, one of the largest owners of broadcast stations in the U.S., is looking to sell more than...
Townsquare Media Inc (TSQ) Q1 Earnings: A Mixed Financial Performance with Strategic Growth in ...
GuruFocus.com via Yahoo Finance· 6 days agoOverview Townsquare Media Inc operates through three main segments: Subscription Digital Marketing Solutions, Digital Advertising, and Broadcast
How the NBA’s broadcast rights tussle could affect advertisers
Digiday· 5 hours agoBroadcast rights for the NBA are currently split across two packages. Games in the regular...
How much is Netflix likely to pay to acquire NFL rights? Expert weighs in By Investing.com
Investing.com· 2 days agoAccording to recent media reports, Netflix (NASDAQ:NFLX) is set to acquire exclusive rights to two...
TV Ad Sales Leaders: Meet the Key Upfront Execs
Variety via Yahoo Finance· 2 days agoHe spent more than 15 years as a labor and employment attorney and as a sports marketer representing professional athletes. Jeff Collins Fox Corp.,...
Netflix to Show NFL’s Two Christmas Day Games in 2024
The Wall Street Journal· 11 hours agoIts ad-supported tier has 40 million global monthly active users, the company disclosed...
Earnings call: Townsquare Media reports mixed Q1 results, eyes digital growth By Investing.com
Investing.com· 2 days agoIn the recent earnings call, Townsquare Media (NYSE: NYSE:TSQ) CEO Bill Wilson reported that the...
How Television Advertising Lost Its Relevance
The Wall Street Journal· 4 days agoOne of the few things that still brings large numbers of viewers in front of their TV is live sports, which accounted for 96 of the 100 most-watched ...