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Comscore Upgrades Local Cross-Platform Measurement Product
Next TV via Yahoo News· 2 months agoComscore website. Comscore said it has enhanced its Comscore Campaign Ratings product, enabling...
JIC Certifies Comscore, VideoAmp Are Ready to Use For Transactions
Next TV via Yahoo Finance· 4 weeks agoAudience measurement. The U.S. Joint Industry Committee on TV measurement certified Comscore and...
Do Institutions Own comScore, Inc. (NASDAQ:SCOR) Shares?
Simply Wall St. via Yahoo Finance· 2 years agoThe big shareholder groups in comScore, Inc. (NASDAQ:SCOR) have power over the company. Institutions...
Insider Buying: The comScore, Inc. (NASDAQ:SCOR) Executive Vice Chairman Just Bought 1.8% More...
Simply Wall St. via Yahoo Finance· 1 year agoWhilst it may not be a huge deal, we thought it was good to see that the comScore, Inc....
New data shows fewer movies are being released, signaling a major threat to theaters
Business Insider via Yahoo News· 2 years agoBenedict Cumberbatch as Doctor Strange in "Doctor Strange in the Multiverse of Madness."Marvel...
Horizon Media Plans to Test Comscore to Measure Local TV Audiences
Variety via AOL· 2 years agoIndependent media-buying operation Horizon Media plans to test a local-TV audience measurement...
Nielsen Plans To Make ‘Big Data’ Available as Currency in September
Next TV via Yahoo News· 4 weeks agoNielsen logo on a website. Nielsen said it plans to make its combination of panel data plus big-data...
Comscore, VideoAmp, iSpot Get Early Nod From TV-Network Consortium Aiming to Devise Nielsen Rival
Variety via AOL· 7 months agoThe nation’s TV networks are picking their own measurement team. The U.S. Joint Industry Committee,...
Meet the 4 firms setting the agenda for measuring TV ads amid rapid change
Marketing Dive via Yahoo Finance· 3 weeks agoThis story was originally published on Marketing Dive. To receive daily news and insights, subscribe...
TEGNA (TGNA) and Comscore Collaborate for Audience Measurement
Zacks via Yahoo Finance· 2 months agoTEGNA TGNA and Comscore SCOR have announced a multi-year agreement for local linear and...